Nanyang Technological University (NTU), consistently ranked among the top 15 universities globally and a powerhouse of Asian innovation, offers the specialized track “Success in the Globalised Marketplace.” Part of the prestigious GEM Trailblazer Summer Programme, this four-week intensive is hosted at the Nanyang Business School (NBS)—one of the few in the world to hold triple accreditation (AACSB, EQUIS, AMBA). Set in Singapore, the world’s most business-friendly economy, the program is designed for students who want to decode the shifting dynamics of international trade and consumer behavior. While the university provides elite academic instruction, interactive seminar-style learning, and 3 to 4 AU (approx. 6 ECTS credits), Edulux Summer manages the high-end logistics and travel services required for your stay in this global “Smart City.”
What You’ll Learn (at NTU Singapore)
-
Global Business Dynamics: Analyzing the macroeconomic forces and geopolitical shifts that define today’s interconnected markets, with a focus on the rise of the Asia-Pacific.
-
Cross-Cultural Management: Developing the “Cultural Intelligence” (CQ) necessary to lead diverse teams and negotiate successfully across different professional etiquette and social norms.
-
International Marketing Strategy: Learning how to adapt brand narratives and product offerings to meet the unique demands of global consumers while maintaining brand consistency.
-
Global Supply Chain Resilience: Investigating the logistics and strategic management required to maintain flow and value in a volatile, post-pandemic global trade environment.
-
Innovation & Entrepreneurship in Asia: Exploring how Singapore and its neighbors have become global leaders in FinTech, GreenTech, and digital transformation.
-
Strategic Decision-Making: Mastering the analytical frameworks used by multinational corporations to identify market entry opportunities and mitigate international business risks.
Our Travel & Experience Services
We manage the journey and the tech-infused lifestyle so you can focus on your professional growth:
-
“Gateway to Asia” Innovation Tours: Curated excursions to the Marina Bay Sands, private networking sessions at the Singapore Exchange (SGX), and “Deep Tech” tours of the One-North R&D hub.
-
Ticketing & Flights: Full management of your round-trip airfare and international travel itinerary into Changi Airport (SIN)—the gold standard of global aviation.
-
Guaranteed Housing: Vetted executive-style apartments or high-end boutique living arrangements within the “Jurong Innovation District” or near the vibrant Orchard Road area.
-
Visa & Insurance: Professional guidance on Singaporean entry requirements and comprehensive travel health coverage for the duration of the program.
-
Local Transfers: Seamless airport pickup via private car and support for all official off-campus corporate networking and “Smart City” site visits.